We build websites specifically for credit unions.
Generate a positive member experience with a highly functional, easy-to-use and attractive website.
It takes a village to build an exceptional credit union website. Our team of professionals can partner with your other online vendors to offer your credit union everything you need to meet that objective.
Planning the User Experience
At the end of the day, what really matters is that your members find your site useful. We'll conduct Q&A sessions to learn your credit union's objectives and develop a plan to meet them with the informational architecture and features of your new website. We'll also coordinate with your web host to make sure your server and security requirements are met.
Creating Online Content
Your website should echo the message of your other marketing materials, and the content should be complete, accurate and web-friendly. It's not just your online presence; it's your online branch. With your help, we'll give your members all the information they need to make the decision to open an account, apply for a loan or enroll in a service…even at 2 a.m., when your brick and mortar branch is closed. Learn more about our copywriting services
Designing the Visual Interface
We believe in pushing the envelope to deliver an interesting, unique and engaging website design for each credit union client. But aesthetics isn't everything. What's critical is a layout that allows your website to serve as an easy-to-navigate, effective marketing tool. So we consider your primary audience and the numerous web-browsing styles they may use and build an architecture that allows them to get to appropriate information quickly.
Take a look at some of our web work.
Building the Online Solution
Implementing 3rd Party Tools & Resources
We will work with your other online vendors to feature 3rd party products on your website, including:
Integrating a Content Management System
Our online content management system, viCMS, is custom-built specifically for credit unions. It offers an easy-to-use interface and unlimited staff licenses and requires no desktop software. viCMS provides the convenience of self-maintenance and requires no knowledge of HTML. Best of all, viCMS offers flexibility and scalability. The system can be implemented in modules so you can customize the installation to your needs and budget. And, when it comes to site maintenance, you always have the Visions team to support you…whether you need further customizations or just an extra hand with quarterly updates.
viCMS modules include:
- Directory & Page Content Management
- Page Content Scheduling & Versioning
- News Articles Module with Scheduling
- Testimonial Module
- Form Data Management with Staff Assignment & Data Export
- Contact Form Ticketing System with Staff Assignment & Data Export
- Email List Builder with Data Export
- FAQs Module
- Events Module with Member Registration
- Human Resources Module with Resume & Application Management
- Data Driven Site Search
- Image Gallery Module with Scheduling
- Reporting Module with Site Statistics & Module Reports
- SEO Module
your Visions Account Representative to schedule a demonstration.
Whether you need a separate intranet or a simple public portal to a private directory on your website, Visions can meet your needs for password-protected access to online resources for your staff and board. Using our content management system, viCMS, you can easily organize documents and files, manage users with specified permissions and build online content for your password-protected environment.
Creating a Mobile-Friendly Environment
While many smartphones are capable of browsing your website in its natural state, consideration should be given to the needs of the mobile member. Visions offers a mini–mobile website solution to give your members quick access to the most important tools and information while on the go. It features an interface with a simple design branded for your credit union.
This interface is optimized for mobile browsing and provides access to:
- Your mobile banking platform
- A mobile branch and ATM locator
- Quick-dial links to your call center, loan line and lost card numbers
- Basic product and rate information
Mobile visitors to your regular website are automatically and conveniently redirected to your mobile website with a mobile device detection tool, and a link back to the full site is available should they want to dig deeper into your online content.
Testing the Usability
To meet our primary objective with any site, extensive usability testing is conducted to ensure your current and potential members will have a positive browsing experience while on your website. We test both for the practicality of navigating the site and moving through common processes, as well as the successful functionality of all interactive tools. Upon completion of our testing, we deliver the site to the credit union to review and test prior to launch.
Training & Supporting the Credit Union
As always, the Visions team is here to support your credit union in any way you need us to. We conduct thorough training sessions in administrative tools and processes, including our content management system, viCMS, so that you can launch your new website with confidence. Our team is available for further site customizations, writing, graphic design, content updates or additional training whenever they're required.
Talk to your Visions Account Representative about the online presence and marketing support Visions can provide your credit union.